“Stacey’s Brand Up program is a game-changer for high school students. It bridges the gap between academic learning and real-world application and prepares students for college, internships, and future careers. The confidence and self-awareness students walk away with are priceless.”

“Essential life skills often not taught in schools. It’s only a matter of time before you will be Googled. High school students, college students, adults. It’s inevitable. This easy-to-read workbook provides actionable strategies to help students learn how to effectively tell their personal story and control their own narrative. These essential skills will help give them an edge in all stages of life. An absolute must-read.”

“Colleges should produce well-rounded professionals who not only receive an education but have also been taught how to understand life. Consequently, being college-ready is also about having life skills. And that is precisely what sets this book apart! More than ever, kids need to develop skills such as personal branding, networking, and interviewing. It’s not just about having perfect GPAs and test scores. Plus, it’s essential for teens to get a jump start building a positive online presence.”

“Colleges should produce well-rounded professionals who not only receive an education but have also been taught how to understand life. Consequently, being college-ready is also about having life skills. And that is precisely what sets this book apart! More than ever, kids need to develop skills such as personal branding, networking, and interviewing. It’s not just about having perfect GPAs and test scores. Plus, it’s essential for teens to get a jump start building a positive online presence.”

“As a fellow branding expert, as well as an educator and parent of two teenagers, this book could not have come at a more opportune moment. I teach clients and graduate students how crucial it is to define your brand, highlight your superpowers, and differentiate yourself, so you can authentically be YOU. Brand Up champions these very notions! Brand Up instructs and guides our teens and young adults in the importance of thinking strategically while proudly leveraging their skills and unique qualities that make them marketable and successful.”

“With the rise of technology, it’s more important than ever to prepare kids for the future. That’s where Brand Up comes in. The book provides students with skills to achieve academic and career success, including goal-setting, building a strong online presence, interviewing, networking, entrepreneurship, and much more.”

“If you want to succeed in today’s competitive world, then a strong personal brand is an absolute must. That’s where Brand Up comes in. Stacey Cohen distills her decades of experience into a step-by-step guide for achieving college and career success. If you want to excel at networking and entrepreneurship in the classroom and in the boardroom, don’t miss Brand Up!.”

“I wanted to express my sincere appreciation for your inspirational speech at the Greenwich Y Young Women’s Initiative workshop. Your insights on branding and communication were incredibly valuable, and your approach to networking was particularly impactful. I have already started following your advice and look forward to seeing how it influences my personal and professional growth.”

“Take it from me – don’t judge personal branding until you’ve learned about it and have read this book! Although skeptical when I was required to take a personal branding class in high school (taught by contributor Jason Shaffer), this class was life-changing: it helped me become more self-aware, build a solid online reputation, get accepted into my top choice school, and recently nabbed my dream job. As an artistic person and visual learner, I loved being able to create my ‘digital footprint’ the way I wanted others to see it. Whether applying for a job or college, this book will help you tell your story, find your strengths, and showcase your skills.”